Behind Droga5’s Diaspora—and Why It’s Not a ‘Coincidence’ →
Walking around the Ad Age A-List & Creativity Awards gala last month, everywhere David Droga turned, there were familiar faces.
Gen Z and Gen Alpha Marketing Playbook—What Marketers Need to Know Now →
The marketing rules that many professionals built their careers on are breaking.
AI Agents Are Coming to Netflix to Grow Its $3 Billion Ad Business →
At the upfront, Netflix argues it has finally built the infrastructure to match its advertising ambitions.
Agencies Say New Cannes Lions Entry Rules Are 'Burdensome,' But Necessary →
Agencies describe tougher entry process as Cannes' new awards rules face their first test after a year of scandal.
Moving Beyond Silos to Align Complex Customer Journeys →
Breaking down silos between CRM, loyalty, and data platforms is crucial for delivering unified customer experiences.
Twilio Launches Conversation Layer to Unify AI and Human Interactions →
Twilio’s new "conversation layer" uses persistent memory to bridge gaps between chat, voice, and CRM for seamless customer retention.
What a Small Guesthouse Taught Me About Customer Experience That MBA Schools Don’t →
Human-centric intimacy outperforms rigid, process-driven loyalty programs and formal CRM frameworks in building true devotion.
Instagram’s New “Instants” Smell Like Snapchat →
IG "Instants" is here! Share raw, unedited snaps that vanish after viewing. Access them via the photo stack in your DM inbox now.
Spotify 20: The Genius New Way to Flex Your Lifetime Listening Stats! →
Spotify 20 is the new Wrapped! Unlock lifetime stats & your first stream. Genius move to make our music data go viral all over again!
Threads is Making it Easier to Rant—and Harder to Look Away! →
Paste long text and Threads now auto-splits it into a thread! Plus, new animated stickers are here to spice up (or clutter) your feed.
Instagram Tests Captions on Each Post Within Carousels →
IG is testing per-slide captions! Give every photo in your carousel its own voice and context. More engagement, less scrolling fatigue.
Smart KPIs and Accountability Over Outcomes →
Prioritize meaningful results over superficial metrics by using an accountability framework that focuses on profit instead of just activity.
Stape Data Manager API Updates →
The update introduces store sales and event support allowing businesses to sync offline conversions and improve tracking accuracy via API.
Mastering Customer Engagement Analytics →
Learn how to measure meaningful user interactions and use behavioral data to improve customer retention and overall business growth.