Niod Turns Toxins Into Treatments with Anti-pollution Facial from Uncommon →
Dermal science skincare brand NIOD has launched a provocative dual-market campaign to highlight the issue of skin-damaging city pollution.
Your Swedish Island →
Private islands have long been the ultimate luxury. Now Sweden democratises that dream by giving you the chance to get one.
Channel 4’s 4creative Exposes ‘the Sick Truth Behind Britain’s Sewage Scandal’ with Bold New Fountain Installation →
A sickening reflection of the real experiences of those who were made ill by exposure to waterways polluted with untreated sewage.
Brand Turns AI Demon Into Marketing Stunt →
Liquid Death triggered confusion during the Winter Olympics with an AI ad of a figure skater who transforms into a red-eyed demon.
2026 Edges →
Ready for 2026? Dive into the cultural shifts shaping our world with the newest Edges report by Backslash (TBWA). 🔮
Fandom Over Funnels: Marian Lee of Netflix on Culture-led Brand Growth →
Netflix CMO Marian Lee shares how the brand balances events, partnerships, and ad-supported growth to evolve into a cultural force. 🍿
‘We Made the Choice That We’re Never Going to Explain the Joke’ →
KFC Thailand CMO Suhayl Limbada on balancing global brand codes with local nuance. 🍰
Towards Decentralised Culture in 2026 →
How are audiences shifting, and what does it mean for brands? 🌐
Friction Science: Why Users Drop Off →
Explores how cognitive and emotional friction causes user drop-off, beyond visual design or UI flaws.
Building Digital Trust: an Empathy-centred UX Framework for Mental Health Apps →
Describes an empathy-driven UX framework focused on trust, emotional safety, and sensitive user contexts.
The Power of Human-centered Design in UX and Product Development →
Human-centered UX design prioritizes real user needs, behaviors, and contexts, leading to more usable, trusted products.
The Fragmentation Trap: Why Programmatic Needs to Break Free from Walled Gardens →
Programmatic advertising used to be simpler. Every platform had access to the same inventory, data and same opportunities. That era is dead.
GenAI Will Take Over Programmatic Advertising in 2026 and Agentic AI Isn’t Far Behind →
2026 will be the beginning of the end for manual programmatic as genAI gives way to agentic AI and automation becomes the industry standard.
AI Could Unlock $32b for Marketers, if We Fix Measurement First →
If channels can’t be measured, they get underfunded. This models limits growth. Here's why better foundations matter more than new tools.
Cleaning Up CTV Supply: a Publisher’s Guide to Reducing Ad Fraud →
Concerns over ad fraud have some major advertisers reluctant to commit large portions of their budgets to CTV.
Stop Writing CSS Like It’s 2015. →
Modern CSS code snippets, side by side with the old hacks they replace. All technique you still Google has a clean, native replacement now.
Context Engineering for Coding Agents →
Context engineering is the new frontier for coding agents. Learn how tools like Claude Code use rules and skills to curate better results.
16 Modern Javascript Features That Might Blow Your Mind →
Explore the latest in ECMAScript: from immutable array methods and groupBy to the Temporal API. Modern JS is cleaner and more powerful.
11 Tips for AI Coding with Ralph Wiggum →
Move over human-in-the-loop: Ralph Wiggum enables autonomous, AFK coding by running your AI CLI in a loop until the job is done.