Unavailable | Big Game Commercial 2026 | Squarespace →
When the packshot shows flaming laptops. Yorgos Lanthimos directed a Super Bowl commercial starring Emma Stone.
Instacart Super Bowl Commercial 2026 Extended Cut Ft Ben Stiller and Benson Boone →
A family drama unfolds around the purchase of bananas, directed by Spike Jonze.
Is There More to Life Than More? →
One of the most unexpected “products” featured in this year’s Super Bowl commercials appeared in a spot directed by Salomon Ligthelm.
Marketers Unknowingly Kill Great Ideas Through Risk Aversion, Here’s How to Stop It →
Five key idea killers: explore the patterns that can undermine bold creative work
How to Win the Big Game →
System1 breaks down the best ads from Super Bowl LX, showing what drives brand impact, short-term sales, and emotional connection.
Innovation Needs a Cloak of Familiarity to Be Successful →
How do you launch a pioneering product? This article explores the behavioural science principle of the idea of optimal newness.
Mark Ritson: The Great Stay and the quiet collapse of the marketing job market →
Marketers are staying, because a tightening job market, shrinking teams and AI-driven headcount cuts have made leaving riskier than ever.
Explore How Designers Are Really Using AI →
Survey shows how UX/product designers use AI today, where it adds value, and ongoing gaps, with cautious optimism about its future role.
The Psychology of Color in UI/UX Design →
Explores how color choices shape emotions, attention, and usability in UI—helping create clearer hierarchy, meaning, and trust.
Game UX Design Guide 2026 →
What defines great Game UX in 2026? From onboarding to immersion, this guide explores player-first design shaping modern games.
OpenAI Starts Testing ChatGPT Ads →
OpenAI has officially started testing sponsored placements within ChatGPT, opening up a brand-new, high-intent advertising channel.
Meta’s Ad Business Hits Record $58B as AI Drives Conversion Gains →
Meta’s Q4 2025 earnings show a 24% growth in ad revenue, driven heavily by conversion improvements from its AI tools
Google Exposes the Uncomfortable Truth About “Fake” AI Agents →
Google's 64-page technical guide reveals that most marketed AI agents are simple prompt chains, not production-ready autonomous systems
A Preview of ChatGPT's Ad Controls Just Surfaced →
A leaked preview of ChatGPT’s ad settings shows advertisers how personalization and privacy will shape ads in conversational AI.
How AI Changed This Olympic Snowboarder’s Signature Trick →
OOOOO - if you are good enough, you can arrange it better to fit the olimpics, just like snowboarders did with the help of an AI.
Substack's Stacked Debates: Utopia - Can you teach an AI taste? →
Debates are great - even is they don't go to the direction of my taste.
Claude's New Constitution →
Anthropic has a head philosopher: Amanda Askell - here is the work they have worked on in the last year.
Reinforcement Learning via Self-Distillation →
Sometimes I read papers, sometimes you should too... 🤯