retail

Retail & Ecommerce

Looking to add extra value to those baskets? The retail industry has been close to us from day one in a number of ways: audits, redesigns, mobile apps, communication platforms, performance campaigns, analytics and award-winning commercials, just to name a few. In the past years we helped such key players boost their retail performance as Auchan, Decathlon, Rossmann, Libri, Velux or such marketplaces as fizz.hu or Jófogás.

  • Mito CreativeMito DigitalMito PerformanceMito Next
  • 10+ years of industry experience
  • Combining brand, comms and performance methodologies
  • Active in various sectors of the industry

Clients & expertise

Office Shoes is an omnichannel retail chain in the region with more than 150 shops in CZ, PL, RO, HR, SLO, and Hungary with An ever-expanding range of globally popular and recognized brands. Mito Performance has been working with OS Hungary for years to help strengthen its online presence and grow its digital revenue from its webshop. We built a performance-based media strategy using their 1P data to boost sales.

Deichmann is an omnichannel retail chain with over 4,600 stores in more than 30 countries. It is a market leader in shoe retail in Germany and Europe. Mito Performance started working with Deichmann in Hungary in 2022, and due to the successful partnernship, the scope has expanded, and we are now working with the CEE region.

We are proud to be the automated media and SEO agency of the market-leading sporting goods retailer, Decathlon since 2018. During this time, we have built a strong partnership which allows us to be actively involved in their online strategy development. Our projects include planning and executing their commercial campaigns and providing consultancy on sales focused tactics helping them achieve their branding, traffic generation and sales targets. Furthermore, we support their SEO knowledge development through trainings and professional workshops, work on reaching higher organic positions and strengthened category pages thanks to data-driven copywriting and content optimization. We also provided technical support ensuring that the Hungarian website is successfully migrated without traffic drop. As part of the CRO, UX and UI consultancy, we gave advice on the further optimization of their online presence.

Fizz.hu takes ambitious goals with wanting to become a leading online marketplace in Hungary within just a few years. With OTP's background and our support as an integrated digital agency, providing a variety of services to engage users via both organic and paid sources, we can be sure that they are on the right track. In addition to our data-driven performance campaigns with a strong paid presence on the main social platforms supported by programmatic media campaigns, we are also planning, in alignment with the client's vision, an extensive awareness campaign to generate excitement and buzz around the launch of fizz.hu, and to reach a wide audience of future users. Long-term, organic goals are supported by our SEO experts with experience in e-commerce and tech-SEO through careful planning and direct collaboration with the development team.

Deichmann SEO case study
Driving Growth: Boosting Deichmann's Online Sales with SEO

SEOContent Audit and StrategyResearch & ConsultancySEO OptimizationRetail & Ecommerce

Decathlon Perfect Storm case study
This Is How We Survived a Perfect Storm

Performance MediaMedia StrategyResearch & ConsultancyRetail & Ecommerce