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Information & Communications Technology

In ICT the questions and the answers are complex as well. We've been venturing into this industry for the past 5 years, helpinh simplify messages, creating connections and finding the target groups that are hardest to find together with companies such as Nokia or Deutsche Telekom. Working on both B2C and B2B target groups from Berlin to New Delhi.

  • Mito CreativeMito Performance
  • 10+ years of industry expertise in B2B and B2C as well
  • Projects ranging from brand strategy to development
  • Campaigns across the planet

Clients & expertise

We have been working together with the B2B technology innovation leader for more than 5 years now on more than 200 projects for PPC, programmatic, OOH, and media campaigns from Berlin to New Delhi to New York. As part of these programs, Nokia wanted to build awareness and create demand for their Industrial-grade Private Wireless solutions in new vertical markets (5 industry verticals in 65 countries). We’ve developed a strategy that aligned customer insights, sales priorities, and media activities to cover the entire user journey of business leaders in large enterprises, from awareness to making a business decision, and doubled the number of private wireless customers in 24 months. Besides paid media, we support Nokia with webanalytics, cookie and consent management, page performance, SEO and CRO.

Nokia Allwhere case study
Nokia Allwhere - Private Wireless - Global digital media campaign

Performance MediaMedia StrategyCampaign ManagementAd AutomationInformation & Communications Technology