If you measure and analyze digital data you will not miss out on the opportunity to get to know your target audience better, to identify the weak links in your online marketing funnel and to maximize your actual revenue. Without a proper data measurement strategy you miss out on the privilege of being aware of the impact and return on your marketing ad spend. Good news, that the data will be literally there for you for free, it just needs to be decoded.
Noisy data is meaningless data. We do not measure data just for the sake of having or storing it. We measure data in order to transform them to insights, make valid assumptions and jump to beneficial conclusions at the end of the day. With falsely measured data you cannot prepare lucrative business decisions which will most likely harm your business. You must keep your data measurement up to date and integrated.
A properly implemented, comprehensive data measurement strategy is the starting-point of elevating your business to the next level. We are here to help our clients reach total visibility of their end-to-end data measurement in order to maximize their business potential and we are ready to help you too. Our goal is to provide you with actionable insights that can be taken to improve business outcomes. These insights are based on objective data analysis and can be used to inform decision-making and drive action.
Our Analytics team can support you with data management methods and offer well-built online strategic solutions that are inevitable for any successful business that is present in the digital marketplace.
GA4 is the present and the future of Google Analytics as on July 1, 2023, standard Universal Analytics properties stopped processing new hits. Don’t put off till tomorrow what you can do today and start GA4 migration now. We implemented GA4 for over 30 clients and are happy to help you too.
For an accurate and useful online measurement, we should define the main business goals and KPIs. With a developed measurement strategy we can gain valuable insights regarding any website or app related activities.
Within Google Analytics or Google Tag Manager audits we check all the settings. Based on our findings we suggest a list of specific tasks in a document to improve the website or mobile app measurement.
Based on a strategy or measurement plan we implement the necessary tracking codes and complete all the settings needed for a perfect measurement. Using Google Tag Manager may reduce developer working hours.
Data is a real treasure at retail. For our eCommerce clients, we ensure the tracking of key retail-related events such as cart additions, purchases, product impressions or clicks, and checkout flow funnels, among others.
We can evaluate different traffic sources, user behavior or goals flows related to the campaigns. Within attribution modeling we analyze the traffic sources from a multi-touch perspective.
Who are your users? Where do they come from? What’s their lifetime value? We can deep dive into audience analysis and create personas for more efficient online marketing activities.
Are your campaigns ineffective? Is your landing page bounce rate too high? We can help you convert your traffic into customers, maximizing the impact of every visitor and driving better ROI.
Based on our qualitative and quantitative research, combined with heuristic evaluation, we define hypotheses. To test their effectiveness, we employ both A/B and multivariate testing, ensuring robust, data-driven insights for optimization.
Conversion rate optimization (CRO) is the process of optimizing a site or in-app experience based on visitor behavior to help improve the probability of the visitor taking desired actions (conversions) on the said page or app.
Do you prefer easy-to-understand dashboards? Do you want to avoid manual reporting? We can provide sleek, custom, auto-refreshing reports and dashboards that integrate data from all your sources to track website and app performance effortlessly.
As accredited Google Marketing Platform partners, we have undergone rigorous vetting by Google to ensure that we not only meet but exceed their standards in platform expertise and client service. This distinguished partnership grants us direct support and exclusive educational resources for all Google Marketing Platform products, including Google Analytics, Google Tag Manager, and Google Looker Studio.
Our commitment extends beyond completion – we thrive on delivering ingenious solutions to ensure your satisfaction exceeds expectations. With a focus on creativity and precision, we tailor every approach to align seamlessly with your unique goals.
Embracing challenges fuels our passion for perpetual improvement, guaranteeing that every project evolves into something superior to the previous day. This relentless drive ensures we consistently exceed expectations, turning obstacles into opportunities for innovation.
Engage with a dedicated guide who goes beyond the ordinary. We’re not just solution providers; we’re proactive consultants, identifying blind spots and challenging ideas to align with your business goals.
Our goal isn’t merely billables; we aspire to build enduring, strategic partnerships founded on mutual respect. Your success is our success, and together, we can drive innovation and achieve extraordinary results.
We have flourishing partnerships with leading companies in the global E-commerce, Aviation, Finance, and Technology marketplace. These collaborations empower us to stay ahead of industry trends and deliver tailored solutions that drive measurable success.
Harness over a decade of digital marketing mastery. With a team of 17 analytics professionals and in-house divisions for SEO, PPC, Media, UX, UI, and Development, we offer unparalleled expertise for comprehensive success.
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Schedule your free data analytics consultation with our senior experts today and take the first step toward measurable, impactful digital excellence. Your website or app's data holds the key to unlocking greater revenue—now is the time to uncover these insights and turn them into tangible results together.
